Designed by W+W Architects, embodies a gallery-like ambiance aimed at offering a luxurious experience at an economical cost, showcasing exquisite eyewear brands such as Lindberg and Akoni. Positioned in Qiaofu Fangcaodi, renowned as "Beijing’s most artistic commercial center," the store aims to diverge from traditional retail setups, opting instead for an exhibition hall concept. The lighting design strategy revolves around precise illumination to accentuate the eyewear displays, complementing the space with designer furniture to underscore the brand's sophistication and allowing customers' attention to naturally focus on the display area.
